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Business Opportunities in The United States of America

The “Made in Italy” brand is synonymous with beauty, functionality, quality and innovation. Over the past few years,  Italian products and services are become increasingly appreciated in the United States.

Italy’s trade with the United States rose to 60.99 billion dollars in the first nine months of 2019, according to the latest data from the U.S. Census Bureau. This is 5.43% more than total trade in the same period last year. US exports from Italy increased by 6.66%.

In 2018, the United States remained Italy’s largest extra-EU export market, with a share of about 9%. This made the USA the third largest destination for Italian exports, after Germany and France.

Italian companies are often afraid to approach the opportunities that the US market presents although “Made in Italy” is a brand that can ensure a place in the US market.  We recognise, however, that it is essential to understand how best to initiate and manage trade relationships between Italy and the United States.

Are you considering expanding in to the USA market? Do you want to start exporting but don’t know if the US market is right for your product or service?

Join us at Palazzo Ducale in Martina Franca from 15.45 on November 29th. Experts will be on hand to help you understand what US business opportunities are available and how to go about harnessing them.